Introducing Analytical CRM in a CCE At th6e end of this lesson, readers should be able to: Defi6ne operational CRM De6fine Analytical CRM D6iscuss […]
4 Unique Characteristics of Customer Centric Enterprise As an organisation moves from a product-centric enterprise to a customer-centric one, there are some basic things […]
Here are the unique practices that make customer-centric enterprise exceptional… Are you a Nigerian? What I am about to say will not be too […]
Here are the two types of customers in a customer-centric enterprise… Customer-centric enterprise are part and parcel of CRM. Customer Relationship Management generally can […]
A Critical Look At Customer-Centric Enterprise A Customer-Centric Enterprise (CCE) is an organisation that has resolved to do business from the customers’ perspective. In this […]
Who A Customer Is In CRM Environment Let us first clarify some points about a customer in CRM Environment. It is widely agreed that a […]
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