Entrepreneurs turn ideas into reality, creating jobs and boosting economies. They are professional problem solvers. By following their example, all leaders can create new opportunities for success.
“If you are going to build a ship, do not call men to gather wood, divide the work and give orders, but learn how to long for the wide and endless sea.” These words of Antoine De Saint Exupery, emphasize what differentiates entrepreneurs. Their eyes all the time are focused on the distant horizon.
By taking these three lessons from entrepreneurs, you can take your business to new horizons of success.
Focus on the problems that need to be solved
Not all entrepreneurs invent new products or build companies from scratch. But they all have one thing in common: they are fearless problem solvers. Not only do they know how to spot the problem, but they also risk time, money, reputation or any other asset to deliver a solution or benefit.
Your company exists because it is the answer to any of your customer needs. Problem is the most important. When you decide to solve customer problems, your business will thrive. When you lose sight of what is causing customers problems, you will start to get stuck. Find the problems. Untied. Experience contributing.
Entrepreneurs challenge boundaries and lead us to success
Entrepreneurs take multiple risks. They often take on huge debts, invest all their life savings, or risk their reputation to bring their ideas to life. They know exactly what they have to lose after losing it before. But opportunity brings them money.
Avoiding risks is the sure way to a slow business death. Change always requires taking risks.
Become friends with failure
Entrepreneurs have become friends with failure out of necessity. They have learned to reformulate it as the key to growth, using it to uproot old ideas, avoid repeating past mistakes, and improve already successful products and services. They have turned failure into the fuel of success.
We owe a lot to entrepreneurs and we need it now more than ever. They model how to rebuild, adapt and move forward. And we must be willing to follow their example.